Resume

Chief Digital Officer Resume Example & Writing Guide

Use this Chief Digital Officer resume example and guide to improve your career and write a powerful resume that will separate you from the competition.

Digital transformation initiatives are popping up in businesses across industries, but the role of the chief digital officer is one that’s still relatively new. CDOs are tasked with overseeing digital efforts across an entire organization, developing strategies to grow their business through online channels while also ensuring they’re delivering a great customer experience.

Because digital transformation encompasses such a broad range of areas—from mobile apps to social media to e-commerce—CDOs often have diverse backgrounds. They might have experience in IT or engineering, or they might have come up through the ranks of marketing or PR. Regardless of their background, it’s critical that CDOs have an eye for emerging technologies and new trends, along with the ability to identify opportunities for growth.

Here are some tips and an example to help you write a compelling digital officer resume that will get you an interview in no time.

Michael Garcia
Phoenix, AZ | (123) 456-7891 | [email protected]
Summary

Seasoned digital executive with over 15 years of experience leading the charge in transforming how organizations interact with customers and employees through innovative technology solutions. Proven track record in developing and executing digital strategy, building world-class teams, and driving profitable growth.

Education
Thunderbird School of Global Management Jun '10
M.B.A. in Marketing
University of Arizona Jun '06
B.S. in Business Administration
Experience
Company A, Chief Digital Officer Jan '17 – Current
  • Led the digital transformation of a $2B+ B-to-C company by creating and executing on an omnichannel strategy that increased online sales by 50% in under 2 years.
  • Built out a cross-functional team to execute on this strategy, including UX/UI design, web development, marketing automation, CRM integration, mobile app development, SEO/SEM optimization, and analytics.
  • Spearheaded the creation of new products for both consumers (eCommerce) and business customers (enterprise eCommerce), resulting in over 100% growth year over year within 3 years.
  • Created a customer experience focused culture across all teams through data analysis and measurement tools such as Google Analytics, Optimizely, Mixpanel, etc., leading to improved conversion rates and retention metrics across multiple channels.
  • Managed a team of 10+ employees from various backgrounds including engineering & product management, user experience design & research, marketing & advertising operations & fulfillment functions with revenue targets exceeding $100MM annually.
Company B, Chief Digital Officer Jan '12 – Dec '16
  • Spearheaded the development of a digital marketing strategy that increased sales by 15% over 2 years
  • Collaborated with senior leadership to create an enterprise-wide digital roadmap for company growth
  • Created and launched new products, services and features based on customer insights and market trends
  • Managed all aspects of product launches including requirements definition, design specifications, project management and testing
  • Developed a comprehensive content marketing strategy that improved lead generation by 30% in 1 year
Company C, Marketing Coordinator Jan '09 – Dec '11
  • Created and maintained a database of 10,000+ leads while increasing the email open rate by 30%.
  • Coordinated with vendors to produce 75+ marketing materials including videos, infographics, postcards and more.
  • Assisted with event planning for our flagship summer program (over 100 events held per day).
Certifications
  • Certified Chief Digital Officer
  • Certified Information Systems Security Professional (CISSP)
  • Certified in Risk and Information Systems Control (CRISC)
Skills

Industry Knowledge: Digital Marketing, SEO, SEM, Social Media Marketing, Content Marketing, Email Marketing, Affiliate Marketing
Technical Skills: Hootsuite, Sprout Social, Google Analytics, Google AdWords, Facebook Ads Manager, LinkedIn Ads
Soft Skills: Communication, Leadership, Creativity, Strategic Thinking, Problem Solving, Time Management, Organization

How to Write a Chief Digital Officer Resume

Here’s how to write a resume of your own.

Write Compelling Bullet Points

The best way to make your resume stand out is to use specific examples and numbers. So rather than saying you “managed social media accounts,” you could say you “increased Twitter followers by 20% in six months by creating and implementing social media strategy that focused on organic growth through influencer outreach and targeted campaigns.”

The second bullet point is much more specific and provides a clear picture of what you did and the results of your work.

Identify and Include Relevant Keywords

When you submit your resume for a chief digital officer role, it’s likely that it will be scanned by an applicant tracking system (ATS) for certain keywords. ATS programs look for certain terms related to the role, like “analytics” or “marketing,” in order to determine whether your skills are a match for the job. If your resume doesn’t include enough of the right terms, the ATS might filter out your application.

To increase your chances of getting an interview, use this list of common chief digital officer keywords as a starting point to help you add relevant terms to your resume:

  • Digital Strategy
  • Digital Marketing
  • Integrated Marketing
  • Search Engine Optimization (SEO)
  • Marketing Strategy
  • Online Marketing
  • Social Media Marketing
  • Online Advertising
  • Digital Media
  • Strategy
  • Media Planning
  • Brand Development
  • Content Strategy
  • Lead Generation
  • Marketing
  • E-commerce
  • Creative Strategy
  • Strategy Consulting
  • Customer Experience
  • Management Consulting
  • Salesforce.com
  • Start-ups
  • Business Strategy
  • Mobile Marketing
  • Content Marketing
  • Lead Generation Strategy
  • Product Management
  • Analytics
  • User Experience (UX)
  • Mobile Apps

Showcase Your Technical Skills

As a chief digital officer, you need to be proficient in a wide range of digital technologies in order to effectively lead your team. This might include experience with web development, digital marketing, data analytics, and e-commerce. Additionally, you should be familiar with a variety of project management tools and systems, as well as have a solid understanding of big data concepts.

So if you have experience with any of these technologies or platforms, be sure to list them on your resume. This will show recruiters that you have the necessary skills and experience to effectively lead a digital team.

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