Career Development

What Does a Communications Assistant Do?

Find out what a communications assistant does, how to get this job, and what it takes to succeed as a communications assistant.

Communications assistants are the behind-the-scenes professionals who help shape the way a company or organization is perceived by its customers, employees, and other stakeholders. They commonly work with communications specialists to develop and implement strategies for promoting products and services, raising awareness of issues, or building brand identity.

Communications assistants may also be responsible for managing internal communications—such as newsletters, memos, or other forms of communication—to keep employees informed about company news and initiatives.

Communications Assistant Job Duties

Communications assistants have a wide range of responsibilities, which can include:

  • Providing administrative support to the department by answering phones, greeting clients, scheduling appointments, and managing records
  • Coordinating events such as conventions, trade shows, or conferences, including booking venues, ordering supplies, and arranging catering services
  • Researching topics related to the company’s products or services to prepare materials such as brochures and catalogs
  • Reviewing media coverage of the company and its competitors, including newspapers, magazines, television news programs, and blogs, to identify potential issues
  • Handling incoming calls from customers to provide product information, take orders, and process deliveries
  • Helping with employee communications through email, intranet sites, and bulletin boards
  • Coordinating travel arrangements for executives and guests, including booking hotel rooms and arranging for transportation to and from airports
  • Assisting with the creation of written materials such as brochures, press releases, catalogs, and newsletters
  • Providing administrative support for an organization’s communications department, including managing incoming and outgoing mail, copying documents, and maintaining filing systems

Communications Assistant Salary & Outlook

Communications assistant salaries vary depending on their level of education, years of experience, and the size and industry of the company. They may also earn additional compensation in the form of bonuses.

  • Median Annual Salary: $47,000 ($22.6/hour)
  • Top 10% Annual Salary: $70,500 ($33.89/hour)

The employment of communications assistants is expected to grow faster than average over the next decade.

Employment growth will be driven by the increasing use of mobile devices and the need for technicians to install and maintain these devices. As more people work remotely, they will need support from communications assistants to set up and maintain their mobile devices.

Communications Assistant Job Requirements

A communications assistant typically needs to have the following qualifications:

Education: Communications assistants are typically required to have a bachelor’s degree in communications, public relations, English, journalism or another related field. These programs teach the basics of writing, editing, public speaking and media relations.

Training & Experience: Communications assistants typically receive on-the-job training. This training may include learning the company’s communication methods, writing style and technology. Communications assistants may also receive training in public speaking, writing and editing.

Certifications & Licenses: While certifications are not usually a requirement for this role, they can be useful for applicants seeking a position in a specific department or company.

Communications Assistant Skills

Communications assistants need the following skills in order to be successful:

Communication skills: Communication skills are the ability to convey information to others in a clear and understandable manner. This is an important skill for a communications assistant because they often work with people who may not have the same level of knowledge as them. Being able to explain complex information in a way that others can understand is an important skill for a communications assistant.

Attention to detail: When you work in communications, you often work on several projects at once. You may be responsible for writing a press release, creating a social media post and compiling a newsletter. Having strong attention to detail ensures that you complete each task correctly and that you don’t miss any important information.

Organization: Organization skills are also important in a communications assistant position. You may be responsible for scheduling meetings, maintaining files and organizing materials for presentations. Being able to keep your workspace and the workspace of your team organized can help you and your colleagues be more productive.

Computer and typing skills: A basic knowledge of computer programs and typing skills are necessary for this job. You may be required to type emails, create social media posts and documents, and input data into a computer. Your computer skills can help you complete your job duties efficiently.

Public speaking: Public speaking skills can be an important asset for a communications assistant. You may be asked to present information to your company’s leadership or to a group of employees. You can practice public speaking skills by joining a Toastmasters club, which is a group of people who meet regularly to practice public speaking.

Communications Assistant Work Environment

Communications assistants work in a variety of settings, including corporate offices, public relations firms, advertising agencies, and government agencies. They typically work a standard 40-hour week, although they may occasionally have to work overtime to meet deadlines. Because they often work with the public, they need to be able to communicate effectively and have good people skills. They also need to be able to work well under pressure and handle multiple tasks simultaneously.

Communications Assistant Trends

Here are three trends influencing how communications assistants work. Communications assistants will need to stay up-to-date on these developments to keep their skills relevant and maintain a competitive advantage in the workplace.

The Rise of the Digital Workplace

The digital workplace is becoming increasingly popular as more and more businesses move their operations online. This trend is causing a shift in the way that businesses operate, as they are now able to reach customers around the world without having to be located in a specific area.

As communications assistants play a key role in the success of a business’s digital presence, they will need to be familiar with the latest trends and technologies in order to stay ahead of the competition. This includes understanding how to use social media platforms, creating content for the web, and developing marketing campaigns.

More Focus on Employee Engagement

Employee engagement is becoming an increasingly important focus for businesses, as it can have a significant impact on productivity and overall company culture.

Communications assistants can play a key role in employee engagement by creating a positive work environment through communication channels such as email, chat, and video conferencing. They can also help to create a sense of community within the company by organizing events and activities.

A Greater Need for Data-Driven Decision Making

Data-driven decision making is becoming increasingly important in business, as companies are realizing the value of using data to make informed decisions.

This trend is especially true in the field of communications, where data can be used to measure the effectiveness of different marketing strategies and determine which channels are most effective at reaching target audiences. Communications assistants who are able to utilize data-driven decision making will be better equipped to help their companies succeed.

How to Become a Communications Assistant

Communications assistants can have a variety of career paths. They may choose to specialize in a particular area, such as marketing communications, public relations, or corporate communications. They may also decide to become generalists and work in many different areas of communications.

No matter what path they choose, communications assistants should be prepared to keep up with the latest trends in their field. They should also be able to write well and have strong communication skills.

Related: How to Write a Communications Assistant Resume

Advancement Prospects

Communications assistants typically start out in entry-level positions and advance to higher-level jobs as they gain experience. Some may advance to become communications specialists or public relations specialists. With additional experience and education, some may become public relations or marketing managers.

Communications Assistant Job Description Example

At [CompanyX], we’re looking for a communications assistant to join our team and help us tell our story to the world. The ideal candidate will have excellent writing and editing skills, as well as experience with social media and digital communications. He or she will be responsible for writing and editing content for a variety of channels, including our website, blog, email newsletter, and social media accounts. Additionally, the communications assistant will help develop and implement strategies for promoting our brand and engaging our audience.

Duties & Responsibilities

  • Answering and routing phone calls in a professional manner
  • Greeting visitors and directing them to the appropriate staff member or office
  • Assisting with the planning and execution of events, including but not limited to scheduling, preparing materials, and coordinating logistics
  • Managing social media accounts for the organization, creating and curating content as needed
  • Drafting and distributing press releases, e-newsletters, and other marketing collateral
  • Maintaining and updating the organization’s website as needed
  • Creating and maintaining accurate and up-to-date records in the customer relationship management (CRM) system
  • Conducting research on potential new markets, target audiences, or communication channels
  • Proofreading and editing documents before they are sent out
  • Coordinating mailings, both physical and electronic
  • Tracking inventory of promotional materials and ordering new supplies as needed
  • Assisting with budget tracking and reporting

Required Skills and Qualifications

  • Bachelor’s degree in communications, public relations, or related field
  • 1-2 years professional experience in communications, public relations, or related field
  • Exceptional writing and editing skills
  • Proficient in Microsoft Office, with aptitude to learn new software and systems
  • Strong organizational and time management skills
  • Ability to work independently and with a team

Preferred Skills and Qualifications

  • Experience with graphic design software, including Photoshop, InDesign, and Illustrator
  • Experience with social media platforms, including Facebook, Twitter, and Instagram
  • Experience with content management systems, including WordPress and Drupal
  • Familiarity with standard style guides, including APA, MLA, and Chicago Manual of Style

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