Content Manager Resume Example & Writing Guide

Use this Content Manager resume example and guide to improve your career and write a powerful resume that will separate you from the competition.

Content managers are responsible for the creation and management of all the content that appears on their organization’s website or in its marketing materials. They oversee copywriters, designers, photographers, and other creative teams to ensure that everything is consistent with the brand voice and messaging. They also work closely with marketers to develop content strategies that will help grow their business.

In addition to being organized, detail-oriented, and creative, content managers also need to be great communicators who can work with a wide range of stakeholders to develop compelling stories that resonate with customers. Here’s how you can write a stellar content manager resume that will get you noticed by recruiters.

Jennifer Thomas
Houston, TX | (123) 456-7891 | [email protected]

Content-focused manager with more than 10 years of experience in digital and print media. Proven ability to conceive, develop, and execute content strategies that engage and inform readers. Skilled in managing teams of writers, editors, and designers.

Southern Methodist University Jun '10
B.A. in English
Company A, Content Manager Jan '17 – Current
  • Managed the editorial calendar for all content, including blog posts, e-newsletters, and social media updates.
  • Developed engaging copy that resonates with our audience while adhering to brand voice and style guidelines.
  • Collaborated with internal teams on developing new content ideas and assisted in creating graphics when needed.
  • Assisted in planning events by providing support for event marketing materials such as invitations, registration pages, etc., as well as assisting with vendor selection and coordination of logistics (venue, catering).
  • Maintained a detailed knowledge of current trends within the industry and used this information to create relevant content that engages readers/viewers.
Company B, Content Manager Jan '12 – Dec '16
  • Managed the development of a new website from concept to launch, including creating and updating content for each page
  • Created weekly email newsletters that were sent out to over 10,000 subscribers; monitored open rates and click-throughs
  • Collaborated with marketing team on social media campaigns, increasing engagement by 25% in first month
  • Conducted keyword research and optimized site pages based on search terms most frequently used by visitors
  • Updated existing webpages with relevant information as needed (e.g., product updates, company news)
Company C, Social Media Coordinator Jan '09 – Dec '11
  • Wrote, edited and published engaging content for multiple social media platforms such as Facebook, Twitter, and Instagram.
  • Monitored social media platforms for trending topics and relevant conversations to join and engage in.
  • Analyzed social media analytics to identify opportunities for growth and report monthly on social media metrics.
  • HubSpot Inbound Marketing Certified
  • Google Analytics Individual Qualification
  • Hootsuite Certified Professional

Industry Knowledge: Content Strategy, SEO, Content Creation and Management, Social Media Marketing, Google Analytics
Technical Skills: Google Analytics, WordPress, Hootsuite, Adobe Photoshop, Adobe Illustrator, Adobe InDesign
Soft Skills: Communication, Leadership, Time Management, Creativity, Problem Solving, Teamwork

How to Write a Content Manager Resume

Here’s how to write a content manager resume of your own.

Write Compelling Bullet Points

Bullet points are the most effective way to showcase your experience and qualifications. But rather than simply listing your responsibilities, you can make your bullet points much more interesting and compelling by using specific numbers and metrics.

For example, rather than saying you “managed website content,” you could say that you “managed website content for top-tier B2B website, resulting in a 20% increase in organic traffic over six-month period.”

The second bullet point is much more specific and provides a clear indication of the scale of the project and the level of success achieved.

Identify and Include Relevant Keywords

When you submit your resume online, it’s likely that it will be scanned by an applicant tracking system (ATS) for certain keywords. These programs look for specific terms related to the job opening in order to determine whether your skills and experience align with the company’s needs. If your resume doesn’t include enough of the right keywords, the ATS might automatically reject your application.

One way to make sure your resume makes it through the ATS is to include relevant keywords throughout all sections of your document. Here are some common keywords for content manager positions:

  • Content Management
  • Copywriting
  • Blogging
  • Web Content Writing
  • Social Media Marketing
  • Content Strategy
  • Search Engine Optimization (SEO)
  • Content Development
  • Content Marketing
  • WordPress
  • Editing
  • Marketing Strategy
  • Creative Writing
  • Writing
  • Digital Marketing
  • Content Editing
  • Journalism
  • Search Engine Marketing (SEM)
  • Copy Editing
  • Marketing
  • Digital Media
  • Video Production
  • Video Editing
  • Adobe Photoshop
  • Media Buying
  • Photography
  • Event Planning
  • Video
  • Art Direction
  • Adobe InDesign

Showcase Your Technical Skills

Generally, content managers are expected to be proficient in the use of a variety of technologies, especially content management systems (CMS). They also need to be familiar with design software, such as Photoshop and InDesign, and social media platforms like Facebook and Twitter. So if you have experience with any of these programs, be sure to list them in your technical skills section.


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