Digital Marketer Resume Example & Writing Guide
Use this Digital Marketer resume example and guide to improve your career and write a powerful resume that will separate you from the competition.
Digital marketing is one of the fastest growing fields in the world. And with good reason. Digital marketers use online platforms like social media, blogs, email, websites, apps, and more to grow their brands and help their companies make money.
If you’re looking for a job that offers a lot of room for creativity and flexibility, digital marketing might be a great fit for you. And if you’re ready to take your career to the next level, a well-written digital marketing resume is your ticket into the job you want.
Follow these tips and resume example to write a digital marketing resume that will help you land interviews with top companies like Google, Facebook, and more.
How to Write a Digital Marketer Resume
Here’s how to write a resume of your own.
Write Compelling Bullet Points
Bullet points are the most important part of your resume because they’re the first thing recruiters and hiring managers will read. So it’s crucial that you use them to your advantage by highlighting your most impressive accomplishments.
But rather than simply listing your responsibilities, you can make your bullet points much more interesting by using them to tell a story about your work. For example, rather than saying you “managed social media accounts,” you could say you “increased Facebook followers by 20% in 6 months by creating and distributing engaging content on a daily basis.”
The second bullet point is much more interesting and compelling because it provides specific details about what you did and the results of your work.
Identify and Include Relevant Keywords
When you apply for a digital marketer role, your resume is likely to go through an applicant tracking system (ATS). This program will scan your resume for specific keywords related to the job, like “digital marketing” or “social media.” If your resume doesn’t include enough of the right terms, the ATS might not forward it to a recruiter.
To increase your chances of getting noticed, use this list of common digital marketer keywords as a starting point and then add in other relevant terms that are specific to your experience:
- Digital Marketing
- Marketing
- Digital Strategy
- Search Engine Optimization (SEO)
- Social Media Marketing
- Online Marketing
- Email Marketing
- Content Marketing
- Social Media
- Online Advertising
- Search Engine Marketing (SEM)
- Adobe Photoshop
- Google Analytics
- Copywriting
- Content Strategy
- Search Engine Optimization (SEO) Services
- Web Analytics
- WordPress
- Blogging
- Google Ads
- Web Content Writing
- Google Webmaster Tools
- Search Engine Optimization (SEO)
- Online Advertising Strategies
- Digital Media
- Facebook Marketing
- PPC Advertising
- Google Ads Management
- Adobe Illustrator
Showcase Your Technical Skills
As a digital marketer, you need to be proficient in a variety of software programs and systems in order to effectively do your job. This might include experience with content management systems (CMS), email marketing platforms, social media platforms, and analytics tools. Additionally, digital marketers need to be comfortable with technology and be able to adapt to new trends and changes in the digital landscape.
Some of the most common software programs and systems used by digital marketers include: WordPress, Hootsuite, MailChimp, Google Analytics, and Facebook Insights.