General Manager Resume Example & Writing Guide

Use this General Manager resume example and guide to improve your career and write a powerful resume that will separate you from the competition.

General managers are the leaders of their organizations, overseeing all aspects of the business and acting as a point person for top-level executives. They’re responsible for driving revenue and increasing profits, as well as ensuring that their teams are equipped with the resources they need to succeed.

If you’re looking for a new role where you can use your leadership skills to make a meaningful impact on your company’s bottom line, here are some tips and an example to follow when writing your general manager resume to help get you started.

Jennifer Thomas
New York City, NY | (123) 456-7891 | [email protected]

Seasoned general manager with over 10 years of experience in the restaurant and hospitality industry. Proven ability to lead and manage teams, drive sales, and create a positive customer experience. Seeking a position in a growth-oriented company where my skills and knowledge can be utilized and expanded.

Columbia Business School Jun '10
M.B.A. in Business Administration
Columbia University Jun '06
B.A. in Economics
Company A, General Manager Jan '17 – Current
  • Managed a team of 20+ employees and led the business to record-breaking sales growth, increasing revenue by over $1M annually.
  • Oversaw all aspects of operations including marketing, finance, human resources, vendor relations, and inventory management.
  • Created an online presence for the company through SEO/SEM strategies that resulted in over 100K monthly website visits and increased brand awareness among target audiences.
  • Implemented new technologies such as Shopify POS systems to streamline processes and increase efficiency within the business.
  • Negotiated contracts with vendors on behalf of the company to ensure competitive pricing while maintaining profitability goals.
Company B, General Manager Jan '12 – Dec '16
  • Spearheaded the implementation of a new customer loyalty program that increased average ticket size by 15%
  • Implemented an employee incentive program that improved overall morale and boosted sales team productivity by 10%
  • Reduced food waste by implementing a standardized ordering process, reducing over-ordering by 20%
  • Improved inventory management system to reduce out-of-stock items from 5% to 1%
  • Increased revenue 25% in one year through strategic marketing campaigns and innovative menu offerings
Company C, Restaurant Manager Jan '09 – Dec '11
  • Developed and implemented effective restaurant operational plans to achieve or exceed sales goals, maintain financial health of the business, and reduce food waste by reducing spoilage during storage and preparation.
  • Increased profitability through cost control & accountability for labor costs such as scheduling shifts/restaurant activities and negotiating supply prices with vendors based on merchandise quality and quantity purchased per month.
  • Managed a team of 15+ employees consisting of cooks, servers, hosts, runners, bussers that generated over $1M in yearly revenue through the sale of meals.

Industry Knowledge: Marketing, Operations, HR, Finance
Technical Skills: Microsoft Office Suite, Project Management, Google Analytics, Google AdWords, Facebook Ads Manager
Soft Skills: Project Management, Leadership, Time Management, Communication, Motivation, Negotiation

How to Write a General Manager Resume

Here’s how to write a general manager resume of your own.

Write Compelling Bullet Points

Bullet points are the most effective way to showcase your experience and qualifications. But rather than simply listing your responsibilities, you can make your bullet points much more interesting and compelling by using specific numbers and metrics.

For example, rather than saying you “managed staff,” you could say that you “increased staff by 20% while maintaining lowest employee turnover rate in company history.”

The second bullet point is much more specific and provides a clear sense of the scale of the project and the outcome. It also provides a quantifiable result—a 20% increase in staff—which is always a good thing!

Related: What Is a General Manager? How to Become One

Identify and Include Relevant Keywords

When you apply for a general manager role, your resume goes through an applicant tracking system (ATS). This system is designed to scan your resume for specific keywords related to the job opening. If your resume doesn’t include enough of the right terms, the ATS might automatically reject your application.

The best way to make sure your resume makes it past the ATS is to include keywords that are commonly found in general manager job postings. Here are a few examples:

  • Sales Management
  • Account Management
  • Sales
  • Marketing Strategy
  • Marketing
  • Business Development
  • Customer Relationship Management (CRM)
  • Strategy
  • Negotiation
  • Direct Sales
  • Business Strategy
  • Retail
  • Project Management
  • Management
  • Marketing Management
  • Team Leadership
  • Sales Operations
  • Product Management
  • Social Media
  • Microsoft Access
  • Team Building
  • Inventory Management
  • Business Planning
  • Strategic Planning
  • Purchasing
  • Project Planning
  • Operations Management
  • Management Consulting
  • Strategic Communications
  • Microsoft Project

Showcase Your Technical Skills

General managers use a variety of software programs to complete their work, so it’s important to list any relevant technical skills you have. Programs like Microsoft Office Suite (Excel, Word, PowerPoint), Google Suite (Gmail, Docs, Drive, Calendar), and social media platforms like LinkedIn and Twitter are all commonly used by general managers. Additionally, general managers may be called on to use specific software programs relevant to their industry, so it’s important to be familiar with as many programs as possible.

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