Resume

Growth Hacker Resume Example & Writing Guide

Use this Growth Hacker resume example and guide to improve your career and write a powerful resume that will separate you from the competition.

A growth hacker is someone who identifies opportunities for growth in a company’s space, then implements tactics to drive that growth. They’re a mix between a marketer and an engineer, with a dash of designer thrown in for good measure.

Growth hackers tend to be analytical problem-solvers who are obsessed with data and measurement. They think big picture but are willing to get their hands dirty when necessary. And they’re often very passionate about the work they do.

Here are some resume tips and an example to help you write a growth hacker resume that hiring managers will love.

Michael Garcia
Chicago, IL | (123) 456-7891 | [email protected]
Summary

Results-driven growth hacker with experience in a variety of industries, including FinTech, eCommerce, and EdTech. Proven track record in developing and executing successful marketing campaigns that drive user acquisition and revenue growth. Equipped with a data-driven mindset and strong technical skills.

Education
University of Illinois at Urbana-Champaign Jun '10
B.S. in Business Administration
Experience
Company A, Growth Hacker Jan '17 – Current
  • Developed and executed growth strategies for multiple B2B SaaS companies, including lead generation, email marketing, content marketing, SEO/SEM, paid acquisition (Facebook Ads & Google AdWords), viral growth hacking tactics (content sharing through social media channels).
  • Managed all aspects of the customer acquisition process from initial outreach to onboarding new customers.
  • Created a sales funnel that increased website traffic by over 100% in under 6 months with an average conversion rate of 5%.
  • Increased organic search engine rankings for targeted keywords by over 200 positions within 3 months using SEO best practices and keyword research techniques.
  • Built out a referral program that resulted in $10k+ in free advertising revenue within 2 weeks of launch via word-of-mouth referrals from existing customers.
Company B, Growth Hacker Jan '12 – Dec '16
  • Created a blog that grew to over 1,000 subscribers in 3 months by writing about the latest marketing and tech news
  • Collaborated with designers on landing page optimization for greater conversion rates (increased signups by 30%!)
  • Managed social media accounts for 5 different startups, increasing engagement rate by 25% through engaging content
  • Spearheaded email campaigns resulting in an average open rate of 35% and click-through rate of 10%
  • Developed viral video campaign that received over 100,000 views in 2 weeks’ time
Company C, Marketing Intern Jan '09 – Dec '11
  • Assisted in the development of content for marketing campaigns, product launches and events
  • Attended meetings with senior management to develop an overview of current market conditions
  • Created a 10-year strategy that incorporated new products, financials and brand positioning
Certifications
  • Growth Hacking Certificate (Hootsuite)
  • SEO Certification
  • PPC Certification
Skills

Industry Knowledge: SEO, SEM, Google Analytics, Google AdWords, Facebook Ads Manager, LinkedIn Ads, Facebook
Technical Skills: HTML, CSS, JavaScript, PHP, MySQL, Redis, Memcache, Apache, Linux, AWS
Soft Skills: Communication, Creativity, Strategic Thinking, Problem Solving, Time Management, Research

How to Write a Growth Hacker Resume

Here’s how to write a growth hacker resume of your own.

Write Compelling Bullet Points

Bullet points are the most effective way to showcase your experience and qualifications. But rather than simply listing your responsibilities, you can make your resume much more interesting by using bullet points to tell a story about your work.

For example, rather than saying you “managed social media accounts for brand awareness,” you could say you “increased Twitter followers by 20% in 6 months by creating and distributing daily content, resulting in a 350% increase in brand awareness among target audience.”

Notice how the second bullet point is more specific and provides more detail about what exactly you did and the results of your work.

Identify and Include Relevant Keywords

When you submit your resume for a growth hacker role, it’s likely that it will be scanned by an applicant tracking system (ATS) for certain keywords. This system looks for certain terms related to growth hacking, like “growth strategy” or “traffic generation.” If your resume doesn’t include enough of these keywords, the ATS might automatically reject your application.

To make sure your resume makes it past the ATS, use this list of commonly used growth hacker keywords as a starting point:

  • Growth Hacking
  • Growth Marketing
  • Content Marketing
  • User Acquisition
  • Digital Marketing
  • Customer Retention
  • Growth Strategies
  • Digital Strategy
  • Conversion Optimization
  • Start-ups
  • Analytics
  • Product Marketing
  • Entrepreneurship
  • Marketing Strategy
  • Marketing Analytics
  • Growth Hackers
  • Google Analytics
  • Advertising
  • Web Analytics
  • Lead Generation
  • WordPress
  • Content Strategy
  • Search Engine Optimization (SEO)
  • Social Media Marketing
  • Market Research
  • Social Media
  • Online Marketing
  • Google Ads
  • Digital Media
  • Growth Hacking in Action

Showcase Your Technical Skills

As a growth hacker, you need to be proficient in a wide range of marketing and analytical tools in order to effectively do your job. Some of the most popular tools used by growth hackers include Google Analytics, Mixpanel, Heap, and Segment. Additionally, growth hackers need to be well-versed in marketing automation tools like HubSpot, Marketo, and Pardot.

In addition to these tools, growth hackers should also have a solid understanding of programming languages like SQL, Python, and R. This allows them to effectively manipulate and analyze data to find insights that can help drive growth.

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