20 Outfront Media Interview Questions and Answers

Outfront Media is one of the largest outdoor advertising companies in the United States. With over 35,000 billboards nationwide, Outfront Media reaches a large audience every day.

If you’re applying for a job at Outfront Media, you can expect to be asked a variety of questions about your qualifications, work history, and availability. In this guide, we’ve assembled a list of Outfront Media interview questions and answers to help you prepare for your interview.

Outfront Media Interview Process

The interview process at Outfront Media can vary depending on the position you are applying for. For some positions, like Account Executive or Sales Assistant, you may go through several rounds of interviews. For other positions, like Sign Hanger or Financial Analyst, you may only have one or two interviews. The difficulty of the interviews also varies depending on the position. Some positions, like Graphic Designer, may require you to complete a “take home” project as part of the interview process. Overall, the interview process at Outfront Media is generally positive, though some candidates have reported being ghosted after submitting a project or not hearing back after an interview.

1. Why do you want to work at Outfront Media?

This question can help the interviewer get to know you better and understand why you are a good fit for their company. When answering this question, it can be helpful to mention something specific about Outfront Media that interests you or what drew you to apply for the position.

Example: “I want to work at Outfront Media because I am passionate about outdoor advertising and think your company is doing great things in this industry. I have always been interested in how billboards affect consumers and would love to learn more about how to create effective ads. I also really like the idea of working outdoors and being part of a team that creates fun and interesting content.”

2. How would you handle a client who is not happy with the service they are receiving?

This question can help the interviewer assess your customer service skills and how you handle conflict. Use examples from previous experiences to highlight your problem-solving, communication and interpersonal skills.

Example: “I would first try to understand why they are unhappy with our services. I would then apologize for their experience and explain what steps we will take to ensure it doesn’t happen again. If there is a way that I can improve my own performance or if I need to address any issues within the team, I would do so immediately. I would also offer them an alternative solution or refund.”

3. What is your experience in sales?

This question can help the interviewer determine your experience in a sales environment and how you might fit into Outfront Media’s culture. If you have previous experience in sales, describe what you did to generate leads or close deals. If you don’t have direct sales experience, explain any other ways you’ve helped businesses grow their revenue.

Example: “I worked as an account manager for a marketing agency where I was responsible for managing client relationships and ensuring they were happy with our services. This included helping clients understand our pricing structure and providing them with solutions to their problems. In my first year at this company, I helped one of my clients increase their online revenue by 20%.”

4. Tell me about a time when you had to overcome an objection from a customer.

This question can help the interviewer determine how you handle customer service challenges. Use examples from your previous experience to highlight your problem-solving skills and ability to overcome obstacles.

Example: “In my last role, I had a client who was unhappy with our digital billboard advertising because it wasn’t reaching their target audience. They were expecting more traffic at their store but weren’t getting enough customers. We discussed several options for improving the ad campaign, including changing the location of the billboard or adding new content. After we agreed on some changes, they saw an increase in sales.”

5. Are you comfortable working outside?

This question is a good way to assess your comfort level with working in the elements. If you are interviewing for an outdoor position, it’s important that you let the interviewer know how comfortable you are being outside and what kind of weather conditions you can handle.

Example: “I am very comfortable working outdoors. I grew up on a farm where we had animals and crops, so I was always outside. I’m used to hot days and cold days, as well as rainy days. I also have experience driving large vehicles, which helps me feel confident about my ability to drive billboards.”

6. Do you have any experience installing and maintaining signs?

This question can help the interviewer determine if you have any experience with Outfront Media’s products. If you do, share your previous experience and how it helped you in this role. If you don’t have any experience installing or maintaining signs, explain what other skills you have that are relevant to this position.

Example: “I’ve never installed or maintained a sign before, but I am familiar with the process of doing so. In my last job as an outdoor advertising specialist, I worked closely with clients who had questions about their signage. I would then research the best way to maintain their current signs and install new ones. This experience has given me valuable insight into the processes involved in working for Outfront Media.”

7. Describe your approach to cold calling prospective clients.

Cold calling is a common practice in sales, and the interviewer may want to know how you approach this task. Your answer should include an example of how you would cold call a prospective client and what your strategy was for that particular situation.

Example: “I find it’s best to be prepared when I’m making cold calls because there are many things that can go wrong. For instance, if I don’t have all the information about my prospect ready, I might forget something important or misspell their name. To avoid these kinds of mistakes, I make sure I have all the necessary information written down on a piece of paper so I can refer to it while talking to them.”

8. How would you handle a situation where you did not meet your monthly quota?

Outfront Media wants to know that you are willing to work hard and meet your quotas. This is a great opportunity to show how you can overcome challenges and achieve goals.

Example: “I would first look at my campaign reports to see what I could improve on for the next month. If there were no major changes, I would ask my manager if they had any suggestions or advice. Then, I would create a new plan of action with their help and implement it into my strategy. I would also make sure to communicate this situation to my team so they knew I was working hard to reach my quota.”

9. Have you ever worked on a team project that was unsuccessful, what happened?

This question is a great way to see how you respond to failure. It’s important that you can learn from your mistakes and apply those lessons to future projects. When answering this question, it’s best to be honest about the situation and explain what you learned from it.

Example: “I once worked on a project where we were supposed to create an ad campaign for a new product launch. I was so excited about the opportunity and wanted to do everything right, so I created a very detailed plan with all of our ideas. Unfortunately, my team members didn’t read the entire plan before starting work on their parts. This led to some confusion when they started working on their assignments. We eventually figured out what happened and managed to complete the project successfully.”

10. At Outfront Media we like to keep our employees motivated. What motivates you?

This question is an opportunity to show your enthusiasm for the job and how you can contribute to a positive work environment. When answering this question, it’s important to highlight what motivates you personally and how that will translate into motivating others.

Example: “I am motivated by challenges. I love learning new things and figuring out creative solutions to problems. At my last job, we had a client who was unhappy with our digital billboard advertising campaign. We worked together to come up with a solution that would meet their needs while also being cost-effective for them. The client was happy with the results, and I felt like I really accomplished something.”

11. Can you tell us about a time when you were faced with a difficult decision, how did you make it?

This question can help the interviewer get a better idea of how you make decisions and what your thought process is. Use this opportunity to highlight your critical thinking skills, problem-solving abilities and ability to make quick decisions.

Example: “In my previous role as an account manager, I was tasked with deciding which clients we would focus on first. We had several large accounts that needed our attention, but I knew we couldn’t work on them all at once. Instead, I decided to prioritize based on who could benefit most from our services. This helped us provide quality service to our top clients while still maintaining relationships with others.”

12. Do you consider yourself to be a creative person?

This question is a great way to determine whether you are the right fit for this position. Employers want employees who can be creative and come up with new ideas that help their company grow. When answering this question, show your interviewer that you have a unique perspective on things and enjoy coming up with solutions to problems.

Example: “I definitely consider myself to be a creative person. I love finding new ways to solve problems and always look at situations from different perspectives. For example, when working as an outdoor billboard installer, I noticed that many of our customers were complaining about how hard it was to read some of the billboards in the dark. So, I came up with the idea of installing lights around the perimeter of each billboard so people could see them better at night.”

13. What do you think makes someone successful in sales?

This question can help the interviewer get to know you better and understand your perspective on what it takes to be successful in sales. Use this opportunity to share a few of your own personal traits that have helped you succeed in previous roles, such as strong communication skills or an ability to work under pressure.

Example: “I think someone is successful in sales when they are able to build relationships with their clients and provide them with excellent customer service. I’ve always been good at building rapport with others and making sure my clients feel comfortable talking to me about any concerns they may have. This has helped me develop lasting relationships with many of my clients over the years.”

14. What is your understanding of the advertising industry?

The advertising industry is a complex one, and it’s important to understand the basics of how it works. This question helps employers determine whether you have enough knowledge about the industry to succeed in your role. In your answer, explain what you know about the advertising industry and why this information is relevant to your potential job.

Example: “I’ve worked in the advertising industry for five years now, so I’m quite familiar with its inner workings. The most important thing I’ve learned is that advertisers need to be aware of their target audience. For example, if an advertiser wants to reach millennials, they should advertise on digital platforms where millennials are likely to see it. It’s also important to consider the budget when creating ads.”

15. If hired, what would you say is your biggest strength?

Employers ask this question to learn more about your personality and how you would fit into their company culture. When answering, try to think of a skill that is relevant to the position and something you are proud of.

Example: “My biggest strength is my ability to work well under pressure. I have experience working in an environment where we had tight deadlines, so I am used to getting things done quickly. In fact, I find it motivating when there’s a lot on the line because it motivates me to do my best work.”

16. We pride ourselves on being able to provide excellent customer service. What is your approach to handling customers?

Outfront Media is a company that focuses on providing excellent customer service. This question allows you to show the interviewer how you would handle customers in this role and what your approach is.

Example: “I believe it’s important to treat every customer with respect, regardless of their situation or mood. I always try to be friendly and helpful when speaking with them. If they are upset, I take a deep breath and remain calm so I can listen to their concerns and find a solution. When I’m helping someone, I make sure to give them my full attention and answer all of their questions.”

17. What do you know about Outfront Media?

This question is a great way for the interviewer to assess your knowledge of the company and its culture. It also allows you to show that you have done some research about the organization before coming in for an interview. When preparing for this question, make sure to read up on the company’s website or any other information you can find online. You should also try to learn more about the specific department you are interviewing with.

Example: “I know that Outfront Media is one of the largest digital billboard companies in the world. I’ve seen many of your billboards around my city, so I am familiar with the content they usually display. I understand that you are a very innovative company, which is why I’m excited to work here.”

18. Outfront Media has many opportunities for growth, what type of career path would you like to take?

This question is a great way to show the interviewer that you are ambitious and want to grow within the company. When answering this question, it can be beneficial to mention some of the skills you have gained in previous positions and how they could help you advance your career at Outfront Media.

Example: “I would love to continue working as an account executive for Outfront Media because I find it rewarding to work with clients and develop relationships. However, if I were to stay here, I would like to take on more responsibilities by becoming a media buyer or planner. These roles would allow me to use my marketing knowledge and advertising strategies to create effective campaigns.”

19. What do you think is the most important part of the sales process?

This question is a great way to see how you prioritize your work. The interviewer wants to know what you think is the most important part of their job and why. This can help them understand if you are a good fit for the position, so make sure you answer honestly.

Example: “I believe that the most important part of the sales process is listening to my clients. I want to learn as much about their business as possible before presenting any ideas or solutions. By doing this, I can ensure that I am offering exactly what they need and avoid wasting time on ideas that won’t work for them.”

20. What’s something that you wish more people knew about outdoor advertising?

This question is a great way to show your passion for the industry. It also gives you an opportunity to share some of your knowledge with the interviewer and demonstrate that you’re more than just someone who can do the job, but someone who wants to do it well.

Example: “Outdoor advertising is one of the most effective forms of marketing because people are actively looking at billboards while they drive. I wish more people knew how much research has been done on this topic so we could get rid of the stigma surrounding billboard ads.”