Career Development

What Does a Product Sales Specialist Do?

Find out what a product sales specialist does, how to get this job, and what it takes to succeed as a product sales specialist.

Sales specialists are the people who sell products to consumers. They may work for a variety of different companies, selling everything from cars to computers to clothing. Their job is to find new customers and convince them that their product is worth buying.

Sales specialists typically specialize in one area or industry. For example, they might focus on selling electronics, software, or medical equipment. This allows them to develop deep knowledge about their product and how it can best serve the customer’s needs.

Product Sales Specialist Job Duties

A product sales specialist typically has a wide range of responsibilities, which can include:

  • Ensure that all products are displayed attractively in order to increase sales
  • Accurately record customer purchases in order to provide accurate invoices and receipts
  • Provide customers with information about company products and services
  • Oversee the ordering and restocking of items to ensure that they are available at all times
  • Prepare bids and proposals to meet client needs or requests
  • Help customers find the right product for their needs by answering questions and offering suggestions
  • Explain product features and benefits to customers to help them make informed decisions
  • Maintain relationships with current customers to encourage repeat business
  • Assist customers with questions about orders, shipping status, or product use
  • Assist in training new employees on products and services offered by the company
  • Work with other departments to ensure smooth implementation of new products or services within the company
  • Work directly with customers to identify their needs and offer solutions
  • Sell products or services from company catalogs or websites, including online shopping carts

Product Sales Specialist Salary & Outlook

Sales specialist salaries vary depending on their level of education, years of experience, and the company they work for. Sales specialists who work in the pharmaceutical industry typically earn more than those who work in other industries.

  • Median Annual Salary: $61,500 ($29.57/hour)
  • Top 10% Annual Salary: $122,000 ($58.65/hour)

The employment of product sales specialists is expected to grow slower than average over the next decade.

Demand for product sales specialists depends on the overall health of the economy. When demand for products and services increases, more companies will need product sales specialists to sell their goods and services. However, automation may limit the number of jobs available for these workers.

Product Sales Specialist Job Requirements

A product sales specialist typically needs to have the following:

Education: A high school diploma or GED is often a minimum requirement for product sales specialists. Some companies prefer a bachelor’s degree in a related field, such as business, marketing or communications. Relevant coursework includes sales, marketing, business and finance.

Training & Experience: Product sales specialists typically receive on-the-job training to learn the specific products and services the company offers. They may also receive training in the company’s computer systems and software.

Certifications & Licenses: Certifications can prove an individual’s qualifications to current and prospective employers. Product sales specialists can earn certifications to gain more practical knowledge of their responsibilities, test their professional skills and further advance their career.

Product Sales Specialist Skills

Product sales specialists need the following skills in order to be successful:

Communication skills: Communication skills are essential in sales roles. You may communicate with customers, managers, other sales representatives and suppliers. Effective communication can help you build relationships, close sales and learn from others. You can use communication skills in many aspects of your job, including writing emails, making phone calls and giving presentations.

Product knowledge: Product knowledge is the ability to understand the features and benefits of a product. This is an essential skill for sales representatives because it allows them to answer customer questions and make suggestions. You can develop your product knowledge by reading product descriptions, researching the company’s website and asking your manager or other sales representatives for information.

Customer service: Customer service skills are an essential part of a sales position. You may be required to answer customer questions, address concerns and provide solutions to customer issues. Customer service skills can help you develop the ability to interact with customers in a friendly and helpful manner.

Time management: Time management is the ability to prioritize tasks and complete them within a certain time frame. As a sales specialist, you may have multiple tasks to complete in a day, such as checking in customers, updating product information and completing sales transactions. It’s important to prioritize your tasks and complete them in the order of importance.

Problem-solving: Problem-solving skills allow you to identify and resolve issues that may arise during a sales process. You may use problem-solving skills to help customers find the right product for their needs, find a payment plan that works for them or find a solution to a technical issue. You can also use problem-solving skills to help you identify and resolve any issues that may arise during the delivery process.

Product Sales Specialist Work Environment

Product sales specialists work in a variety of settings, including retail stores, office buildings, and warehouses. They may be required to travel to meet with clients or attend sales conferences. They typically work regular business hours, although they may occasionally work evenings or weekends to accommodate their clients’ schedules. Some product sales specialists work from home, although they may be required to travel to meet with clients or attend sales conferences. The work can be stressful, as product sales specialists are often under pressure to meet sales quotas.

Product Sales Specialist Trends

Here are three trends influencing how product sales specialists work. Product sales specialists will need to stay up-to-date on these developments to keep their skills relevant and maintain a competitive advantage in the workplace.

The Need for a More Personalized Sales Experience

The sales industry is changing rapidly, and businesses are now looking for sales professionals who can provide a more personalized experience. This means that product sales specialists will need to be able to understand the needs of their customers and create solutions that meet those needs.

In order to be successful in this new environment, product sales specialists will need to be able to build relationships with their customers and understand what they are looking for. They will also need to be able to communicate the value of their products in a way that is easy to understand.

More Focus on Digital Marketing

As digital marketing becomes more important, product sales specialists will need to focus on developing skills in this area.

Digital marketing allows product sales specialists to reach a wider audience and provides them with an opportunity to showcase their products in a more visually appealing way. In order to take advantage of this trend, product sales specialists should focus on learning how to use digital tools such as social media and video marketing.

A Greater Emphasis on Customer Service

Customer service has always been an important part of any business, but it is becoming even more important in today’s economy. As customers have more options available to them, they are looking for businesses that offer great customer service.

Product sales specialists can capitalize on this trend by developing strong customer service skills. By doing so, they will be able to help customers find the products they are looking for and answer any questions they may have.

How to Become a Product Sales Specialist

A career as a product sales specialist can be rewarding in many ways. It offers the opportunity to work with a variety of products, meet new people, and learn about different industries. You’ll also have the chance to develop your skills and advance your career.

To be successful in this role, you need to be able to build relationships with customers, understand their needs, and sell them on the benefits of your products. You should also be able to manage your time effectively and stay up-to-date on industry trends.

Related: How to Write a Product Sales Specialist Resume

Advancement Prospects

Product sales specialists can advance to positions such as account manager, sales manager, or product manager. In these roles, they may be responsible for a team of salespeople, developing sales strategies, or managing a product line. Some product sales specialists may also move into marketing or business development roles. To advance, product sales specialists need to demonstrate strong sales skills and leadership ability.

Product Sales Specialist Job Description Example

Are you passionate about sales? Do you have a proven track record of achieving and exceeding targets? If you answered yes to both of these questions, then we want to hear from you!

We are looking for a product sales specialist to join our team and help us achieve our aggressive growth targets. In this role, you will be responsible for generating new leads, managing the sales pipeline, and closing deals. You will also be responsible for developing and executing sales strategies, as well as providing input on product development and marketing initiatives.

The ideal candidate will have 3-5 years of sales experience, preferably in the software/technology industry. He/she will be a self-starter with a high level of energy and a strong work ethic. If you are a results-oriented individual with a passion for sales, then we want to hear from you!

Duties & Responsibilities

  • Understand and articulate the features, benefits, and value proposition of the products you are selling
  • Develop and maintain strong relationships with customers, providing them with exceptional service throughout the sales process
  • Generate new leads through networking and cold-calling, and follow up on leads provided by marketing
  • Understand customer needs and requirements, and recommend the best solutions to meet their needs
  • Prepare quotes and proposals for potential customers, and negotiate pricing and terms as needed
  • Close sales and achieve quarterly quotas
  • Stay up-to-date on industry trends and developments, and share this information with customers and team members
  • Attend trade shows and other events on behalf of the company
  • Provide feedback to product development and marketing teams on customer needs and market trends
  • Train new team members on product knowledge and sales techniques
  • Maintain accurate records of all sales activities in CRM system
  • Achieve monthly targets for gross margin and contribution to overhead

Required Skills and Qualifications

  • Bachelor’s degree in business, marketing, or related field
  • 3-5 years proven sales experience with a solid track record of success
  • Excellent communication, negotiation, and presentation skills
  • Proven ability to work independently and as part of a team
  • Strong time management and organizational skills
  • Proficient in Microsoft Office, with aptitude to learn new software and systems

Preferred Skills and Qualifications

  • MBA or other advanced degree
  • Experience in product development or management
  • Experience in the technology industry
  • Experience working with international markets
  • Fluency in more than one language

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