Sales Executive Resume Example & Writing Guide

Use this Sales Executive resume example and guide to improve your career and write a powerful resume that will separate you from the competition.

Sales is a high-pressure job where you’re tasked with convincing people to buy your company’s products or services. If you’re good at what you do, it can be incredibly rewarding—and lucrative. Sales reps often have high salaries and great benefits packages, plus they tend to have a lot of autonomy in their roles.

Sales is a highly competitive field with tons of opportunities for growth, so if you want to break into the industry or advance your career, you need a resume that will help you stand out from the pack. Follow these tips and resume example to write a stellar sales executive resume that will get you noticed by hiring managers everywhere.

Michael Garcia
Los Angeles, CA | (123) 456-7891 | [email protected]

Seasoned sales executive with a proven track record of success in technology sales, consultative selling, and business development. Demonstrated ability to identify and develop relationships with key decision makers, build trust, and close deals. Experienced in working with start-ups, mid-market companies, and enterprise organizations.

San Francisco State University Jun '10
B.A. in Business Administration
Company A, Sales Executive Jan '17 – Current
  • Managed a team of 5 sales executives and achieved the highest revenue growth in the company’s history by implementing new strategies to increase market share, including cold calling, lead generation, and social media marketing.
  • Created an online presence for the company through SEO (search engine optimization) efforts that increased web traffic by over 300%.
  • Increased customer retention rate from 60% to 95% within 6 months by developing long-term relationships with customers based on trust and loyalty.
  • Implemented CRM software to track leads and manage pipeline which resulted in increasing close rates by 20%.
  • Developed a training program for sales staff that improved performance among employees by 10%.
Company B, Sales Executive Jan '12 – Dec '16
  • Created and implemented a sales strategy that increased the number of new customers by 25%
  • Conducted market research to identify potential opportunities for growth in existing markets
  • Developed strong relationships with key stakeholders, including management, marketing and operations teams
  • Maintained an average monthly sales volume of $200K per month
  • Achieved 100% customer satisfaction rating through consistent follow-up on orders and inquiries
Company C, Sales Representative Jan '09 – Dec '11
  • Developed and implemented territory sales plans to increase market share and grow revenue.
  • Conducted customer needs assessments, provided solutions and product recommendations to drive sales.
  • Managed key accounts and developed long-term relationships with customers.
  • Certified Sales Professional
  • Certified Professional Sales Coach
  • Inside Sales Certification

Industry Knowledge: Sales, Sales Management, Sales Strategy, Sales Operations
Technical Skills: Microsoft Office Suite, Salesforce, SalesforceIQ, Zendesk, Salesforce CPQ, Salesforce Pardot
Soft Skills: Communication, Listening, Teamwork, Leadership, Presentation Skills, Negotiation, Time Management

How to Write a Sales Executive Resume

Here’s how to write a sales executive resume of your own.

Write Compelling Bullet Points

Bullet points are the most important part of your resume because they’re the first thing recruiters and hiring managers will read. And they’re the best way to showcase your experience and qualifications.

So it’s crucial that you use them to your advantage. And the best way to do that is by using specific, descriptive language. For example, rather than saying you “managed sales team,” you could say you “increased sales by 15% in first year as manager, resulting in a record-breaking year for the department.”

The second bullet point is much more specific and provides more detail about what exactly you did and the results of your work.

Identify and Include Relevant Keywords

Applicant tracking systems (ATS) are used by many companies to help manage the influx of resumes they receive. ATS programs scan your resume for specific keywords related to the job opening. If your resume doesn’t have enough of the right terms, the ATS might disqualify you from further consideration.

One way to make sure your resume includes the right keywords is to read through the job posting and take note of the terms that are used most frequently. Then, go through your resume and make sure to include those same words in the relevant sections. Here are some common sales executive keywords:

  • Sales
  • Account Management
  • Sales Management
  • Sales Operations
  • Negotiation
  • Marketing Strategy
  • Business Development
  • Business-to-Business (B2B)
  • Direct Sales
  • Customer Service
  • Management
  • Marketing
  • Sales Process
  • Strategy
  • Solution Selling
  • Team Leadership
  • Project Management
  • Customer Relationship Management (CRM)
  • Product Development
  • Lead Generation
  • Cold Calling
  • Product Management
  • Product Launch
  • Entrepreneurship
  • Team Building
  • Sales Presentations
  • Sales Prospecting
  • Teamwork
  • Digital Marketing
  • Sales Effectiveness

Showcase Your Technical Skills

Sales executives need to be proficient in a variety of technologies in order to be successful in their role. This might include familiarity with customer relationship management (CRM) software, Microsoft Office Suite, and social media platforms like LinkedIn and Twitter. Additionally, sales executives need to be comfortable with using technology to communicate with customers and prospects.


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