Social Media Manager Resume Example & Writing Guide

Social media managers are in charge of managing an organization’s presence on social media sites like Twitter, Facebook, Pinterest, and more. They create and update profiles, post content, respond to comments and questions, and monitor conversations to ensure that their organization is staying relevant in the digital space.

Social media managers often work in an agency environment where they might be tasked with managing multiple clients at once or working directly with the marketing department at a large corporation. Either way, they need to be able to juggle multiple projects at once while thinking creatively about how best to engage with an audience.

Here are some tips plus an example to help you write a fantastic social media manager resume that hiring managers will love.

How to Write a Social Media Manager Resume

Here’s how to write a social media manager resume of your own.

Write Compelling Bullet Points

When you’re writing bullet points, it can be tempting to just list your responsibilities. But that’s not enough to make a strong impression. Instead, you should use your bullet points to demonstrate your value by highlighting your accomplishments, results, and key skills.

For example, rather than saying you “managed social media accounts,” you could say that you “increased Twitter followers by 20% in six months and drove more than 500,000 clicks to company blog through targeted social media campaigns.”

The second bullet point paints a much clearer picture of what exactly you did and the results of your work. And it also provides a specific number to demonstrate the scale of your work.

Related: What Is a Social Media Manager? How to Become One

Identify and Include Relevant Keywords

When you apply for a job as a social media manager, your resume is likely to be scanned by an applicant tracking system (ATS) for certain keywords. If your resume doesn’t include enough of the right terms, your application might not make it past the initial screening process.

The best way to make sure you have the right keywords on your resume is to take a look at some of the job postings you’re applying for and use those same words when you write your resume. You can find the right keywords by reading through each posting and highlighting the terms that seem to be most relevant.

Here are some of the most commonly used social media manager keywords:

Showcase Your Technical Skills

Social media managers use a variety of software programs to complete their work, so it’s important to list any relevant technical skills you have. Programs like Hootsuite, Sprout Social, SocialBee, and Post Planner are essential for social media managers, as they allow them to keep track of multiple social media accounts. Additionally, social media managers need to be familiar with Photoshop and other design software in order to create visuals for social media posts.

So if you have experience with any of these programs or platforms, be sure to list them on your resume. And if you’re not familiar with them, now is the time to learn them!

Related: How Much Does a Social Media Manager Make?

Remember The Basics

As you’re crafting your resume, it’s important to keep a few basic guidelines in mind.

Create Scannable Sections

There are a few things you can do to make your resume easier to read and understand quickly. Aligning everything to the left, using a standard font type and size, and keeping bullets under 2 lines will help make your resume more skimmable. You should also try to leave some white space on the page to help the recruiter easily scan through your information.

Be Concise

There is no set length for a resume, but a one-page resume is the preferred length for recent graduates and those with less than five to eight years of professional experience. If you have more than 10 years of experience or are a senior-level executive, you can make a two-page resume. When trimming down a resume, remove irrelevant information, filler words, and unnecessary details.

Check Your Work

Proofreading your resume is essential in order to make sure it looks professional and error-free. Spell checking is a must, as are punctuation and grammar checks. It is also helpful to have someone else proofread your resume for you, as they may catch mistakes that you have missed. Beware of easily confused words, and make sure that your tense is consistent throughout the resume.

Consider Including a Summary

A resume summary statement can be an extremely useful way to showcase your skills and experience to potential employers. By highlighting your best traits and skills, you can show that you would be a valuable asset to any organization. Additionally, a well-crafted summary can help to clarify your intentions and goals, making it easier for recruiters to see how you might be a good fit for a particular role. If you’re wondering how to write a resume summary statement, be sure to keep the following tips in mind:

-Start by explaining who you are and what you do.

-Focus on your most highly transferable skills and experiences.

-Make it clear what you’re looking for in your next role.

-Keep it brief and succinct, no more than three or four sentences.

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