Social Media Producer Resume Example & Writing Guide

Use this Social Media Producer resume example and guide to improve your career and write a powerful resume that will separate you from the competition.

Social media is a huge part of most companies’ marketing strategies nowadays. If you love interacting with people and creating engaging content—on top of having a knack for writing compelling copy—then you might be well suited for a career as a social media producer.

To stand out from the pack when applying for jobs as a social media producer, it’s important to have a solid resume that highlights your relevant skills and experience. Here are some tips and an example to help you write yours.

Jennifer Thomas
New York City, NY | (123) 456-7891 | [email protected]

Social media producer with more than six years of experience developing and managing social media campaigns for top brands. Skilled in creating content that engages users and drives conversions. Passionate about using social media as a tool to build relationships with customers and promote positive brand sentiment.

St. John’s University Jun '10
B.A. in Journalism and Mass Communications
Company A, Social Media Producer Jan '17 – Current
  • Managed social media accounts for a national nonprofit organization, including Facebook, Twitter, and Instagram.
  • Created engaging content to promote the mission of the organization through posts on all platforms.
  • Collaborated with staff members to create compelling visuals for each post (photos/videos).
  • Worked closely with graphic designers to ensure that graphics are optimized for each platform and adhere to brand standards.
  • Developed strategies for increasing engagement across all channels by analyzing data and adjusting posting times based on performance metrics.
Company B, Social Media Producer Jan '12 – Dec '16
  • Created and scheduled content for Facebook, Twitter, Instagram and Pinterest accounts to increase engagement with target audience
  • Managed all aspects of the company’s social media platforms including responding to comments and questions from customers
  • Collaborated with marketing team on campaigns that increased website traffic by over 30% in one year
  • Worked closely with sales team to create engaging content that promoted products and services
  • Conducted market research using tools such as Google Trends and Buzzsumo to identify trends in industry-related topics
Company C, Social Media Assistant Jan '09 – Dec '11
  • Monitored social media platforms for relevant conversations and engaged with users in a professional manner to promote the company’s brand.
  • Created and scheduled content for social media platforms such as Facebook, Twitter, and Instagram.
  • Analyzed social media metrics to provide insights on content performance and user engagement.
  • Hootsuite Certified Professional
  • Twitter Marketing Certification
  • Facebook Blueprint Certification

Industry Knowledge: Social Media Marketing, Content Marketing, Email Marketing, Affiliate Marketing
Technical Skills: Hootsuite, Sprout Social, Google Analytics, Google AdWords, Facebook Ads Manager, LinkedIn Ads
Soft Skills: Communication, Leadership, Creativity, Strategic Thinking, Problem Solving, Time Management, Organization

How to Write a Social Media Producer Resume

Here’s how to write a resume of your own.

Write Compelling Bullet Points

When it comes to writing bullet points, the more specific you can be, the better. Rather than saying you “managed social media accounts,” you could say that you “managed Facebook and Twitter accounts for top-tier media company, growing follower count by 20% in six months and achieving a 9% engagement rate on Twitter.”

The second bullet point is much stronger because it provides specific numbers and details about what you did. It also includes a quantifiable result (9% engagement rate).

Identify and Include Relevant Keywords

When you apply for a social media producer role, your resume is likely to go through an applicant tracking system (ATS). This program will scan your resume for certain keywords related to the job, like “social media” or “content management.” If your resume doesn’t include enough of the right terms, the ATS might automatically reject your application.

To increase your chances of getting an interview, make sure to include relevant keywords throughout all the sections of your resume. Here are some common social media producer keywords to get you started:

  • Social Media
  • Video Production
  • Social Media Marketing
  • Videography
  • Adobe Premiere Pro
  • Video Editing
  • Instagram
  • Facebook
  • Digital Media
  • Photography
  • Adobe Photoshop
  • Editing
  • Final Cut Pro
  • After Effects
  • Writing
  • Creative Writing
  • Event Planning
  • Adobe Creative Suite
  • Twitter
  • Adobe Illustrator
  • Blogging
  • Public Relations
  • Social Media Communications
  • Facebook Marketing
  • Google Analytics
  • Digital Marketing
  • Social Media Advertising
  • Content Strategy
  • Advertising
  • Copywriting

Showcase Your Technical Skills

As a social media producer, you need to be proficient in the use of social media platforms, like Facebook, Twitter, and Instagram. You should also be familiar with other digital platforms, like Snapchat and YouTube. In addition, it’s important to be able to use various types of software to create content, like video editing software, photo editing software, and graphic design software.


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