GoDaddy’s Websites + Marketing builder doesn’t have a built-in Google Reviews feature, but you can display your Google reviews by adding a third-party widget through GoDaddy’s custom HTML section. The process takes about 10 to 15 minutes once you have your widget code ready.
How the HTML Section Works in GoDaddy
GoDaddy’s website builder lets you drop a custom HTML block onto any page. This block accepts HTML, CSS, and JavaScript, which means you can paste in embed code from review widget services and have your Google reviews appear directly on your site. You don’t need coding experience for this. You just need a snippet of code from whichever review tool you choose, and GoDaddy handles the rest.
Get Your Google Reviews Widget Code
Google doesn’t offer a simple copy-and-paste embed code for reviews the way YouTube does for videos. To pull your reviews onto a website, you need a third-party widget tool that connects to your Google Business Profile and generates the embed code for you. Several services do this, including Elfsight, Tagembed, SociableKIT, and EmbedSocial. Most offer a free tier that displays a limited number of reviews, with paid plans starting around $3 to $10 per month for more features and branding removal.
The general process across these tools is similar:
- Create an account on the widget platform and choose a Google Reviews widget.
- Connect your business by entering your Google Business Profile name or Place ID. The tool will pull in your existing reviews.
- Customize the layout. Most tools let you pick a slider, grid, or list format. You can usually filter by star rating (showing only 4- and 5-star reviews, for example), choose how many reviews to display, and match colors to your site.
- Copy the embed code. Once you’re happy with the preview, the tool generates an HTML snippet for you to copy.
Keep that code snippet handy. You’ll paste it into GoDaddy in the next step.
Add the Code to Your GoDaddy Site
With your embed code copied, head to your GoDaddy product page. Scroll to Websites + Marketing and select “Manage” next to your site. Navigate to the page where you want the reviews to appear, such as your homepage or a dedicated testimonials page, and add a new section.
Search for the “HTML” section type and select “Add.” This opens a custom code field where you paste the embed snippet from your widget tool. You can also set a section title (something like “What Our Customers Say”), adjust the accent color, and change the alignment. If you leave the “Forced Height” field blank, GoDaddy will auto-size the section to fit your content. Setting a specific pixel height can be useful if the widget looks too tall or too short, but auto-height works fine in most cases.
Your changes save automatically. Use the Preview button to check how the reviews look on both desktop and mobile before going live. When everything looks right, publish your site.
Choosing a Widget Tool
Free plans from most widget services will get your reviews on the page, but they typically include the tool’s branding (a small logo or “powered by” link) and may limit you to 3 to 5 displayed reviews. If that’s enough for your needs, free works fine. Paid plans remove branding, allow unlimited reviews, auto-refresh with new reviews as they come in, and sometimes let you aggregate reviews from multiple platforms like Google, Yelp, and Facebook into one display.
Before committing to a paid plan, check whether the tool’s free tier lets you preview the widget on your live site. Most do, so you can confirm it loads properly inside GoDaddy’s builder before spending anything.
Keeping Reviews Updated
Most widget tools sync with your Google Business Profile automatically, pulling in new reviews on a schedule that ranges from every few hours to once a day depending on the service and plan tier. This means you won’t need to manually update the embed code each time a customer leaves a review. If you’re on a free plan with limited sync frequency, you may need to log into the widget tool occasionally and manually refresh to pick up recent reviews.
One thing to keep in mind: if your Google Business Profile name or details change, you may need to reconnect the widget. And if you cancel your widget service subscription, the embed code on your GoDaddy site will stop displaying reviews, so you’d want to remove that HTML section to avoid showing a blank or broken block on your page.
Alternative: Manually Display Reviews
If you’d rather not use a third-party widget, you can copy and paste individual reviews from your Google Business Profile directly into a standard text section on your GoDaddy site. This approach is free, requires no embed code, and gives you full control over formatting. The tradeoff is that you’ll need to update it manually whenever you want to add new reviews, and you won’t get the visual polish of star ratings and reviewer photos that widget tools provide automatically. For businesses that receive reviews infrequently, this manual method can work perfectly well.