Salesforce Marketing Cloud Consultant Resume Example & Writing Guide
Use this Salesforce Marketing Cloud Consultant resume example and guide to improve your career and write a powerful resume that will separate you from the competition.
As a Salesforce Marketing Cloud consultant, you’ll help your clients increase brand awareness, attract new customers, and grow their businesses through integrated marketing campaigns. You’ll work closely with clients to understand their goals and develop strategies to achieve them. And you’ll use your expertise to build out marketing automation workflows, create compelling content, and deploy targeted campaigns across multiple channels.
If you’re looking to work as a consultant but aren’t sure where to start your search, here are some tips and an example resume to help you write a killer marketing cloud consultant resume that will get you noticed by recruiters.
How to Write a Salesforce Marketing Cloud Consultant Resume
Here’s how to write a resume of your own.
Write Compelling Bullet Points
When it comes to writing bullet points, the more specific you can be, the better. Rather than saying you “managed social media accounts,” you could say that you “managed Twitter and Facebook accounts for top B2B software company, growing follower count by 20% in six months and achieving a 10% increase in click-through rate on ads over the same period.”
The second bullet point is much stronger because it provides specific numbers and details about what you did and the results of your work.
Identify and Include Relevant Keywords
When you apply for a job at Salesforce, your resume is likely to go through an applicant tracking system (ATS). This program will scan your resume for certain keywords related to the position you’ve applied for. If your resume doesn’t have enough of the right terms, the ATS might not forward it to a recruiter.
To increase your chances of getting noticed, use this list of common Salesforce marketing cloud consultant keywords as a starting point. Then, tailor them to fit the specific role you’re applying for by including them in relevant places like the work experience, skills, and summary sections.
- Salesforce.com Administration
- Salesforce.com Development
- Salesforce.com Consulting
- Apex Programming
- Salesforce.com Implementation
- Salesforce.com Marketing Cloud
- Apex Framework
- Visualforce
- Visualforce Pages
- Lightning
- Salesforce Training
- Salesforce Communities
- Marketing Automation
- User Adoption
- Salesforce.com
- Marketing Strategy
- Marketing Strategy
- Customer Relationship Management (CRM)
- Digital Marketing
- Lead Generation
- Salesforce Training & Consulting
- Social Media Marketing
- Salesforce.com Architecture
- Enterprise Software
- Agile Methodologies
- Customer Relationship Management (CRM)
- Data Visualization
- Lead Generation Strategy
- Digital Strategy
- Google Analytics
Showcase Your Technical Skills
As a Salesforce Marketing Cloud Consultant, you need to be proficient in a variety of software programs and systems in order to effectively do your job. This might include Salesforce Marketing Cloud, Pardot, Social Studio, and Einstein Analytics. Additionally, you should be familiar with other Salesforce products, as well as marketing concepts and best practices.
Recruiters are looking for consultants who are able to not only use Salesforce Marketing Cloud, but also to effectively configure it to meet the needs of their clients. They also want to see that you have experience with other marketing automation platforms and CRM systems. So be sure to list all of your relevant technical skills prominently on your resume.